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BRAND

frankie

Hi! I'm Tillie Frank, I run Frankie Brand.

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I build the positioning and community programming that bring that belief to life - for your customers and the teams who get to pull it off.

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Brands I've Built With

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Content strategy built from real community advocacy. A look at how your community efforts fuel other channels in your business, including visibility in AI search.

Work Together

Below are four ways to work together, from a single build to a full strategic partnership, depending on where your brand is and what you need right now.

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Got a single event to run, a series to strategize, or a program to build from scratch? I fold community into your campaigns at whatever stage you're starting from.

For brands that have an ambassador program that is missing the mark, or know they need one and don't know where to start.

For brands building from the ground up: define what you stand for, then build the community strategy to bring it to life.

content strategy ♦ community strategy ♦ ambassador programs ♦ llm visibility audit ♦ events & experiences ♦ content strategy ♦ community strategy ♦ ambassador programs ♦ events & experiences

What people say  

Her passion for marketing and putting the consumer at the center of any brand strategy makes her an excellent leader to create the best work. Tillie's creativity and vision are consistently reflected in her team's delivery of on trend branded merch, social media content, and events that foster the brand ethos.

Madeline, Bumble

Tillie's approach to strategy is culture forward, human centered. She doesn't just run with one vertical, she integrates her work into every aspect of the business. She is a visionary who has that rare ability to put systems and operational excellence to what she produces.

Stacey, lululemon

Perfect blend of creativity and strategy. It's hard to have both but Tillie is able to merge the two very well. 

Gracie, Emergency Confetti

I wanted to give a big thank you for your work on the Tubby Cares project! Your CARE and attention to detail really showed up and we are really grateful for how it all came to life! The photos are SO GREAT! 

Erika, Tubby Todd

Ready to ignite your community?

You have the product. You've built the trust. Give your community something worth talking about & watch them fuel your business.

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